The Intelligence Layer for Logistics
ABOUT GUIDED
Logistics powers the global economy but is underserved by modern technology. While developers generate code with a keystroke, freight still runs on endless manual coordination and legacy systems. We’re changing that. Guided builds real-time AI agents that coordinate freight the way operations teams do. Guided handles the touchpoints to book carriers, find loads, track shipments and more. Founded in Paris by a team with deep roots in logistics and AI, we’re bringing the latest advancements in technology to an industry that’s been overlooked for too long.We’re backed by Sequoia and working with leading transport companies across Europe and the UK.
OUR MISSION
Rebuild the operating system of logistics. The transportation industry moves trillions of dollars of goods every year, but it still runs on tools and workflows from decades ago. Our goal isn’t to replace people. It’s to free them from repetitive coordination work so they can focus on what humans do best: solving complex problems, building relationships, and growing their businesses.
